Branding | Package + Surface Design
News about climate change is ubiquitous, and it leaves a lot of people guilt-ridden. We’re constantly confronted with images of melting ice caps and emaciated polar bears. In Louisiana, we’re reminded of hurricane Katrina all the time with memorial plaques and framed black and white photos of New Orleans underwater.
This type of imagery doesn’t really seem to ignite change. Love, Louisiana takes a different approach and celebrates the endangered species in the boot state.
